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Category Archives: Business
The Wal-Mart Effect
I was recently at a BBQ and stood by the grill for a while watching a football game on a flat panel TV. It was tucked under the roof of a sort of gazebo which also housed the grill, a … Continue reading
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A Question for BJJ Competitors
As I mentioned yesterday, the week leading up to a Brazilian Jiu Jitsu tournament is crazy and hectic. The staff of US Grappling is firing off dozens of emails, making phones calls, confirming reservations, buying supplies, making copies, etc… When … Continue reading
Posted in BJJ, Business
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The Best Way to Make Money
If you’re going to buy a slow-cooker, it’s going to be a Crock-Pot by Rival. It’s the original slow-cooker, and it really owns the market. That’s an example from yesterday’s discussion on Proprietary Eponyms. But some brands manage to own … Continue reading
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Proprietary Eponyms
In Web Words I talked about knowing when a company has “made it” based on how their brand is accepted into our vocabulary, and particularly when it becomes a verb. A more common and familiar measure is when a brand … Continue reading